About the Authors

Carol Lewis Gullstad and Linda Williams Rorem enjoyed successful careers in business and journalism, respectively, before stepping back to live in suburban Seattle and parent four children each. They both work part-time and volunteer for a variety of community and professional organizations.

Throughout their professional lives, they have focused on studying, understanding and reaching out to women of all ages. Williams Rorem spent 10 years as a staff journalist (Time Magazine and Puget Sound Business Journal), and has freelanced articles for magazines and newspapers nationwide including Sunset, American Airlines’ inflight magazine and the New York Times. She wrote Careers Without College: Computers (Peterson’s, 1992), which won a New York Public Library award, and served as the primary researcher for Donald R. Katz’s The Big Store: Inside the Crisis and Revolution at Sears (Viking, 1988) and Father, Son & Co.: My Life at IBM and Beyond, by Thomas J. Watson and Peter Petre (Bantam, 1990). Williams Rorem worked as PR manager for two art museums in Seattle and has served in communication roles on several nonprofit boards. She holds a BA from Indiana University (majors in English and Journalism, minor in French) and an MSJ from Columbia University. After growing up north of Chicago, Williams Rorem spent a decade in Manhattan and later moved to the Seattle area, where, in her “spare” time, she skis, runs, bikes, teaches French and studies Italian.

Carol Lewis Gullstad is an experienced consumer goods marketer. At General Mills Inc., she managed household brands such as Hamburger Helper, Betty Crocker and Yoplait Yogurt. She was the first executive-level telecommuter at General Mills and led committees related to work-life balance. She has been involved with numerous start-up businesses as an adviser,  investor and board member. The ventures have spanned a wide variety of products and services ranging from CityForest Corp. to Dry Soda Inc. to TeachFirst. Gullstad has also been involved extensively in community based volunteer activities including youth coaching, mentoring foster children at Treehouse and non-profit boards.  She currently owns an organic farming business, Cherry Creek Farm, with her husband. Gullstad holds a BS from UC Berkeley and an MBA from UCLA. She grew up in L.A. and has lived in Minneapolis and other cities dotting the east and west coasts. Gullstad currently resides in Mercer Island, Wash., where she is an avid tennis player and enjoys hiking, snowshoeing and spending time with her family.


  1. Carol, it was great to meet you and I can’t wait to start reading this blog! best for now, Erica

  2. Hi Linda,

    I’m trying to contact you about your recent article in ParentMap magazine. Can you please email me? We had a question from a reader and I was going to send you a web badge. Thanks so much and sorry to contact you in this comment!


    Jen Betterley, ParentMap Web Editor

  3. Jo Haverfield says:

    Took 10 min to scan some of your blogging posts – loved them – they are altogether too familiar!

  4. Sara Clignet says:

    All of your blogs reach out. Thanks for the hands-on advice and humbleness…and the ongoing reminder that we have to take care of ourselves and help others let us.


  1. […] other day at the gym, with pure joy, I was able to exercise with my dear friend Linda (co-author of PermissionSlips). Linda and I enjoy each other’s advice and company, and share deep-rooted Midwest values when […]

  2. URL says:

    … [Trackback]…

    [...] Read More: permissionslips.wordpress.com/about/ [...]…

Please let us know your thoughts on this post. We love getting messages!

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s


Observations of life in France. By an adopted Française.

Life Out of the Box

Buy a bracelet, give school supplies & see the child you've impacted.

Seth Adam Smith

Seeking the Northern Lights of Life

The Adventures of Fanny P.

...because life is just one big adventure...


the most BEAUTIFUL parts of life are born from CHAOS


Every day I'm jugglin'.


speaks to the masses of people not reading this blog

Elisheva Sokolic

Writing Outside the Box

Like Gold to us

Life lessons for our son...and maybe other people, too

The Waiting

Turns out, it's not the hardest part.

4 Mothers

4 opinions, 11 boys, 1000 questions, 1 great friendship


let go or be dragged

Small Potatoes

Because in MY life, these things are no small potatoes

Mom in the Muddle

Getting Through All Life Slings Her Way


Get every new post delivered to your Inbox.

Join 516 other followers

%d bloggers like this: